Varjonen 2006 Innovation Management

Topics: Innovation, Technology, Research Pages: 89 (23684 words) Published: March 16, 2015
Department of Industrial Engineering and Management
Development and Management in Industry

Virpi Varjonen

Management of Early Phases in Innovation Process
A Case Study of Commercializing Technology in a Small Enterprise

Thesis submitted in partial fulfilment of the requirements for the degree of Master of Science in Engineering
Turku, June 28th 2006

Supervisor: Professor Mikko Mustakallio
Instructor: Patricia Wiklund, M. Sc. (Econ. & Bus. Adm.)



Industrial Engineering and Management
Author: Virpi Varjonen
Subject of the thesis: Management of Early Phases in Innovation Process; A Case Study of Commercializing Technology in a Small Enterprise Number of pages: 89


Date: June 28 , 2006

Library location: TU

Professorship: Development and Management in Industry

Code of professorship: TU-117

Supervisor: Professor Mikko Mustakallio
Instructor: Patricia Wiklund, M. Sc. (Econ. & Bus. Adm.)
Innovation management concerns the management of all activities in the process from idea generation to its successful commercial and practical application, named innovation. Managing the innovation process is a challenging task and the more technology is involved in the process, the more complex and uncertain it gets. Although small enterprises are significant developers of new technologies, they have, however, seldom been the object of innovation studies. Therefore, the purpose of this study is to better understand the innovation management in small enterprises and especially in the early phases of the technological innovation process. This study focuses on the key management areas, the main obstacles and drivers, and the strategic decision-making tools in these early phases. The research design of this explorative research applies a qualitative research strategy where a case study method is utilized to collect and analyze the data. This embedded singlecase involves a technology based firm serving the life science industry and it is a process of searching the attractive commercial concept for a technology. Because the case process is embedded, it includes multiple units of analysis such as the whole process, individual participants, participant groups, and events during the process. The data collecting methods in the study include interviews and participant-observations. Analyzing the case data relies on the theoretical propositions of the framework based on the previous research. Based on this research, the key management elements in the early phases of the technological innovation process are scanning technological and market information, stakeholder management, and strategic innovation management. The obstacles and drivers in the early phases of the technological innovation process suggested by the case include factors related to technology, market, stakeholders, and management. The most important obstacles and drivers seemed to relate to the technology, though the others appeared significant as well. In addition, three strategic decision-making tools for the early phases of the technological innovation process emerged during the case process: a tool for analyzing the competing technologies, a technology SWOT tool, and a tool for application search and evaluation.

The findings of this case study give further insight in the technological innovation management in small enterprises and also some concrete tools for their managers. In addition, the study proposes some managerial recommendations for the application search in small enterprises. This study was based on a single case, which means that the results cannot be generalized to different companies or industry fields. Therefore, the theory-building requires further research with various research methods and multiple researchers. Keywords: innovation management, innovation

process, small enterprise, technology


Publishing language:...

References: Baker, M. & Hart, S. 1999. Product Strategy and Management. Harlow, England: Prentice
Hall, A Pearson Education Company.
Becheikh, N. & Landry, R. & Amara, N. 2005. Lessons from innovation empirical studies in the
manufacturing sector: A systematic review of the literature from 1993–2003
Burgelman, R. A. & Christensen, S. C. & Wheelwright, S. C. 2004. Strategic management of
technology and innovation
Christensen, C. M. 1997. The Innovator’s Dilemma, When New Technologies Cause Great
Firms to Fail
Cohen, W. M. & Levinthal, D. A. 1990. Absorbtive capacity: A new perspective on
learning and innovation
Cooper, R. G. & Kleinschmidt, E. J. 1993. Stage gate systems for new product success.
Cooper, R. G. 1998. Product leadership: creating and launching superior new products.
Dodgson, M. & Rothwel, R. (Eds.). 1994. The Handbook of Industrial Innovation. Aldershot:
Edward Elgar.
Eisenhardt, K. M. 1989. Building Theories from Case Study Research. Academy of
Management, The Academy of Management Review
Figueroa, E. & Conceicao, P. 2000. Rethinking the innovation process in large organizations:
a case study of 3M
Hamel, G. 2000. Leading the Revolution. Harvard Business School Press.
Henry, J. & Walker, D. (Eds). 1991. Managing Innovation. London: Sage/ Oxford University
Herstatt, C., Verworn, B., Nagahira, A. 2004. Reducing Project Related Uncertainty in the
‘Fuzzy Front End’ of Innovation: A Comparison of German and Japanese Product Innovation
Hirsjärvi, S. & Remes, P. & Sajavaara, P. 1997. Tutki ja kirjoita. 1. – 2. painos. Helsinki:
Kirjayhtymä Oy.
Hitt, A. H. & Ireland, R. D. & Hoskinsson, R. E. 2005. Strategic Management: Competitiveness
Jolly, V. K. 1997. Commercializing New Technologies: Getting from Mind to Market. Boston:
Harvard Business School Press.
Kline, S. J. & Rosenberg, N. 1986. An overview of innovation. In: Landau, R & Rosenberg, N.
Landau, R & Rosenberg, N. (Eds). 1986. The Positive Sum Strategy: Harnessing Technology
for Economic Growth
Ledwith, A. 2000. Management of new product development in small electronics firms. Journal
of European Industrial Training
Murphy, S.A., Kumar, V. 1997. The Front End of New Product Development - A Canadian
Nobelius, D. & Trygg, L. 2000. Stop chasing the Front End process — management of the
early phases in product development projects
O’Connor, G. C. & Hendricks, R. & Rice, M. P. 2002. Assessing Transition Readiness for
Radical Innovation
OECD. 1997. Oslo Manual: The Measurement of Scientific and Technological Activities –
Proposed Guidelines for Collecting and Interpreting Technological Innovation Data
OECD. 2002. Frascati Manual 2002. Proposed Standard Practice for Surveys
on Research and Experimental Development
Padmore, T. & Schuetze, H. & Gibson, H. 1998. Modeling systems of innovation: An
enterprise-centered view
Pearson, A. W. 1991. Managing innovation: an uncertainty reduction process. In: Henry, J. &
Walker, D
Porter, M. J. 1985. Competitive advantage: Creating and sustaining superior performance.
Roberts, R. 1998. Managing innovation: The pursuit of competitive advantage and the design
of innovation intense environments
Rothwell, R. & Zegveld, W. 1982. Innovation and the Small/Medium Sized Firm. London:
Frances Pinter.
Rothwell, R. & Zegveld, W. 1985. Reindustrialization and Technology. London: Longman.
Rothwell, R. 1992. Successful industrial innovation: critical factors for the 1990s’. R&D
Rothwell, R. 1994. Industrial innovation: success, strategy, trends.
Continue Reading

Please join StudyMode to read the full document

You May Also Find These Documents Helpful

  • Innovation Essay
  • Innovation Management
  • Innovation Management Essay
  • Innovation management Essay
  • Innovation Management Essay
  • Management Innovation Essay
  • Innovation and Change Management 1 Research Paper
  • Essay on innovation Management

Become a StudyMode Member

Sign Up - It's Free